Capacity & Technology

20 permanent staff members and an average of 1.200 freelance interviewers achieve ca. 500.000 interviews annually at Trend Test.

In our studio in Berlin-Schöneberg 130 CATI workstations are at our disposal. The computer-based surveys are realized with Quancept Interviewing Software and predictive Autodialling.

The advantages of CATI at a glance:

  • Address management / passing of samples for specific target groups
  • Flexible script programming: processing of different types of questions and arrangements, randomization and rotation of questions and question blocks, jumps and filters within the interview, automatic plausibility checks and quota monitoring
  • Data collection without transmission errors
  • Constant monitoring of the scheduling and prompt processing by the Supervisors
  • Increasing the sample-use by computerized follow-up of unreached telephone lines
  • Instant accessibility to the data collected and the remaining address situation
  • Verbatim recording with the consent of the respondent
  • Possibility of playing audio files
  • Monitoring / Listening-in option

Further advantages from the use of predictive dialing:

  • Optimum exhaustion of sample
  • Full concentration on the survey situation on the part of the interviewer
  • Overall cost-effectiveness through high efficiency
  • Better accessibility to difficult-to-reach target groups
  • Integration of extensive virtual interviewer stations